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Strong Women, Strong Girls | Copywriting & PR Strategy | Magazine Feature

This earned media opportunity celebrated the success of both SWSG and Carlow University by using a storytelling PR strategy focused on alumna turned nonprofit leaders.

As an intern at SWSG, I made a successful pitch to the Carlow University Magazine Editor for a cross-promotional alumni story. I interviewed SWSG's Executive Director and other staff, making sure to capture how a Carlow education impacted their career and work at SWSG.

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