Gearhead Grip & Electric | Event Production | 2022 Mini Gear Expo
Mini Gear Expo features the latest and greatest in production grip, lighting, and support gear. It's a weekend of amazing tech, one-of-a-kind classes, live entertainment, and networking among media makers.
I secured this job as a direct recommendation from the host of the PNW Lens Summit, Michael Koerner. Serving as Event Producer for both trade shows made cross-marketing extremely easy—and essentially guaranteed—for both clients. In terms of customers, these media production trade shows are a natural complement with little to no competition.
From planning to execution, my responsibilities included:
Revamping event website on WordPress
Serving as a primary liaison to exhibitors
Created registration with Notion Forms: accounted for internal needs like booth requests, shipping to event location, sponsorship opportunities, and marketing assets (e.g. logo, company description, social media)
Managed RSVPs, promoted in marketing once confirmed
Provided general info & answered questions, e.g. set-up and tear-down times, marketing toolkit
Securing two food trucks, one for each day of the event
Designing & printing unique name badges for all exhibitors, staff, and guests
Marketing event to local media production community
Ensuring a safe event with COVID-19 health considerations
Securing and managing event staff for all areas and times of the event, including set up and tear down.